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UX Mapping methods: When to use which

 1> Empathy Map : It helps us get into user's mindset. who are they & what drives them.


2> Customer Journey Map : It create a narrative of what our user is going through as when they interact with product or services. 

It can lead to insights of where the pains are?

What delights them ?


3> Experience Map : Experience maps are not affiliated with a specific product or service.

It highlights a general human behavior. 


4> Service Blueprint : It is part 2 customer journey map.
It highlights what the employees have to do in order to produce that customer journey.






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